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Monday, November 27, 2006

Ask The Wizard (Pop-Ups)

The Wunnerfull Wizard of 'OZ'

Dear Wizard of 'OZ',

Recently I keep getting pop-ups saying my computer is affected by a virus. I click on the pop-up and nothing seems to happen, sometimes, it takes me to another webpage, trying to sell me something. How do I know if they are real?


Signed,

Popped Out


Dear Popped

Those annoying popup windows with a warning that your computer is about to shutdown, or that you just got a virus are not always true.

Well, unless you have a Norton anti-virus detector or some other device, and the warning is from the company, you are the victim of a hoax..

Probably the first thing you should notice about a warning is the request to "send this to everyone you know" or some variant of that statement. This should raise a red flag that the warning is probably a hoax. No real warning message from a credible source will tell you to send this to everyone you know.

Next, look at what makes a successful hoax. There are two known factors that make a successful hoax, they are:

(1) technical sounding language.
(2) credibility by association.


If the warning uses the proper technical jargon, most individuals, including technologically savvy individuals, tend to believe the warning is real. For example, the Good Times hoax says that "...if the program is not stopped, the computer's processor will be placed in an nth-complexity infinite binary loop which can severely damage the processor...". The first time you read this, it sounds like it might be something real. With a little research, you find that there is no such thing as an nth-complexity infinite binary loop and that processors are designed to run loops for weeks at a time without damage.

When we say credibility by association we are referring to who sent the warning. If the janitor at a large technological organization sends a warning to someone outside of that organization, people on the outside tend to believe the warning because the company should know about those things. Even though the person sending the warning may not have a clue what he is talking about, the prestige of the company backs the warning, making it appear real. If a manager at the company sends the warning, the message is doubly backed by the company's and the manager's reputations.

Both of these items make it very difficult to claim a warning is a hoax so you must do your homework to see if the claims are real and if the person sending out the warning is a real person and is someone who would know what they are talking about. You do need to be a little careful verifying the person as the apparent author may be a real person who has nothing to do with the hoax. If thousands of people start sending them mail asking if the message is real, that essentially constitutes an unintentional denial of service attack on that person. Check the person's web site or the person's company web site to see if the hoax has been responded to there.

Yrs,

The Wizard

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